Business Identity
A Comprehensive Guide to SMS Compliance
Let’s get real for a moment. In today’s fast-paced digital world, SMS marketing isn’t just a ‘nice-to-have’; it’s the secret sauce businesses use to truly connect with their tribe. But here’s the twist: texting has its own rulebook. And trust me, the fines for breaking those rules? They’re not pocket change. That’s why mastering SMS…
Read MoreBetter, Trustworthy Communications: REI BlackBook’s Guide to A2P and 10DLC Compliance
Leading the Charge in A2P and 10DLC Compliance In the digital age, communication has become a pivotal part of how businesses engage with their customers. At REI BlackBook, we’re taking steps to make this engagement more reliable, clear, and trustworthy through innovations like A2P messaging and 10DLC compliance. Understanding A2P Messaging A2P, or Application-to-Person messaging,…
Read MoreHow To Make Key Hires For Your Real Estate Investing Business Using the EOS Accountability Chart
Is your real estate investing business growing faster than you can keep up with? Or maybe you’re struggling to know which team members to add to your organization first so you CAN grow faster? Allow me to introduce you to the EOS model accountability chart. What is an accountability chart? If you’re familiar with the…
Read More12 Month Marketing Plan For Real Estate Investors: Fresh Motivated Seller Leads Every Month
Do you have a marketing plan for your real estate investing business? If not, it’s time to get one. Here at REI BlackBook, we’re big fans of working smarter, not harder, and your real estate marketing strategy is no exception. In this video, REI BlackBook founder and CEO, Damon Remy, breaks down exactly how to…
Read MoreDo More Deals With Marketing Campaign Tracking
What is Marketing Campaign Tracking? So, what’s the deal with marketing campaign tracking anyway? If you’re an investor spending your hard earned money on your digital marketing efforts, wouldn’t it be nice to know where your best leads (and deals!) are coming from? UTM tracking links are a great way to gain insight into what…
Read MoreVirtual Assistant For Real Estate Investors: This Best Practice Will Help You Successfully Manage a VA
Do you know what needs to be done to grow and scale your business but JUST don’t have enough hours in the day? Or maybe you’re spending your time getting lost in the mundane, day-to-day administrative tasks and it’s taking away from your ability to do the things that really matter in your business? You…
Read More12 Elements of A High-Converting Website For Real Estate Investors
Your website visitors are skeptical. They’re trying to figure out if you can be trusted. Here’s what they’re thinking: Can you solve my unique problem? Have you helped people like me before? Can you be trusted? What’s it gonna cost (Time/Money)? Can I easily find what I’m looking for? Your website must contain the elements…
Read MoreUse This Simple Worksheet When Choosing a Domain Name for Your Real Estate Investor Website
We register a LOT of domains for real estate investors here at REI BlackBook and one question we are often asked is… “How do I choose the right domain for my website?” The short answer is that you want to choose a domain name that instantly communicates what you do to prospective sellers and buyers.…
Read MoreLooking to the Future
As our lives, our businesses, and the world we live in change day by day, we’re all left wondering how long this will last. How long will we feel the effects of the coronavirus? How deep will the impact go? The human toll may forever change families, but the economic impact will rebound with a…
Read More5 Simple Graphs Proving This Is NOT Like the Last Time
With all of the volatility in the stock market and uncertainty about the Coronavirus (COVID-19), some are concerned we may be headed for another housing crash like the one we experienced from 2006-2008. The feeling is understandable. Ali Wolf, Director of Economic Research at the real estate consulting firm Meyers Research, addressed this point in a recent interview: “With…
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