Posts by Leigh Cara
How to Generate Leads Online for your Real Estate Business
Wondering how to generate leads online for your real estate business? In this video, REI BlackBook Director of Marketing, Josh Arras sits down with digital marketing expert Dan Barrett of Adwords Nerds to discuss all of the benefits of generating leads for your business online. If you’re new to the world of online marketing, it’s…
Read MoreHow to Close More Deals from These 3 Different Types of Motivated Seller Leads
In this video, REI BlackBook director of marketing, Josh Arras, will show you how you can close more deals by better understanding these 3 different types of motivated seller leads you’re generating. Everybody wants to close more deals, but you can’t close deals without quality leads. And you have to be able to better understand the…
Read MoreHow to Generate Motivated Seller Leads with a Great TV Ad
When it comes to real estate investing, marketing for fresh motivated seller leads is critical. There are plenty of different marketing strategies you can choose from to grow your list, but not all marketing tactics are created equally. Have you ever considered TV ads as a marketing strategy? Jason Mead is a 25 year veteran…
Read MoreLessons Learned From Sending 2 Million Real Estate Postcards with Don Costa
While some may think real estate direct mail is a dying form of marketing, a mail piece sent to a targeted audience with a clear call to action is still one of the most powerful weapons in any investor’s arsenal when it comes to lead generation. Today, our director of marketing, Josh Arras sits down…
Read MoreHow Bryan Martineau Generated $85K+ in Profits Within 3 Weeks Of Implementing the 15×3 Follow-Up Campaigns
PROBLEM: Battling burnout from following up in a high-volume wholesale business. SOLUTION: Used REI BlackBook workflows to automate his follow up process to re-engage his cold leads. RESULT: He generated over $85K in profits within the first few weeks of implementing follow up in REI BlackBook. “We started putting our leads into the 15×3 Follow-Up…
Read MoreTCPA Compliance and Cold Calling in 2021: To Call or Not to Call?
Cold calling is a hot topic when it comes to TCPA Compliance. It’s also one of the most popular lead-generation strategies for motivated sellers historically, so it’s more important now than ever to understand the rules as they’re outlined in the Telephone Consumer Protection Act. As a real estate investor, any cold calls you make…
Read MoreUnderstanding Express Written Consent for SMS Marketing
There has been a lot of buzz in the marketing world lately surrounding TCPA compliance and something referred to as “express written consent”. What does TCPA stand for anyway? It stands for the Telephone Consumer Protection Act which was put in place by the Federal Communications Commission (FCC) in 1991. This was done in an…
Read MoreIntroducing Calendar Sync in REI BlackBook
Are you using Google calendar or another third party calendar to manage your appointments but are using the tasks feature in REI BlackBook to keep track of your to-do list? Whether you’re in the Google universe or using something like, Outlook, iCal or Office 365, we are so excited to bring you our latest REI…
Read MoreWhy Running Comps is More Powerful Inside of REI BlackBook
When you are analyzing potential deals to purchase in your local real estate market, running comps is an important part of the research process. Here at REI BlackBook, we are constantly innovating to remove obstacles and make it easier for you to run your business. Our Director of Marketing, Josh Arras, shot this short video…
Read More6 Steps to Systemize Your Real Estate Investing Business
Do you have a solid business plan for your real estate investing business? There’s no denying that flashy marketing tactics are super sexy and exciting… But if you want to build a successful real estate business without feeling like you’re chained to it, you have to have your systems in place so you don’t become…
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